Rules & Competition Format

Bulldog B.I.T.E.

Rules and Competition Format for Bulldog B.I.T.E.

The Bulldog B.I.T.E. Competition consists of two rounds.

Round 1:  Electronic submission of the pitch.

Video pitch (maximum of two (2) minutes) must be published to YouTube and the link submitted at http://tinyurl.com/BulldogBite18 by 11:59 p.m. on Monday, March 5, 2018.

  • A product prototype, mock-up, or an illustration of the pitch concept is permitted. No presentation software may be used.
  • The pitch should be one continuous shot; no cuts or editing.
  • We recommend that the video be posted as unlisted.
  • Judges will select six finalists from the Round 1 submissions. Judges may include faculty, alumni, and entrepreneurs.

Round 2:  The six finalists will advance to the final pitch competition to be held at 4:00 p.m. on Friday, April 13, 2018, in the Alumni Room of the Student Union Building.

  • Finalists will present their pitches to a panel of judges. The pitch cannot exceed two (2) minutes and will be cut off at the two-minute mark.
    • A product prototype, mock-up, or an illustration of the pitch concept is permitted. No presentation software may be used.
    • Finalists may view other finalists’ pitches only after they have presented their pitch.
  • After the presentation, finalists will answer questions from the judges. The Q & A will be limited to four (4) minutes.
  • The judges will deliberate and announce the top three pitches.
  • Pitch participants, judges, alumni, and audience members are invited to attend a networking reception following the competition.

Pitch Judging Criteria

Judges will score the pitch presentation on a scale of 1 to 5 (1 = poor; 5 = outstanding) on the following elements listed below.  The best score possible will be 40.

  1. Problem:  Significance of problem/issue being addressed? 1-5
  2. Product/service solution adequately addresses the problem?  1-5
  3. Market:  Target market is significant and well defined?  1-5
  4. Competition:  Concept proven to be better than current competition?  1-5
  5. Value Creation:  Clearly articulated how the concept will make money (or cover expenses if non-profit)?  1-5
  6. Seed Money:  How prize money would be used to further development of the concept?  1-5
  7. Q&A:  Effectiveness of Q&A session answers?  1-5
  8. Presentation: Overall verbal pitch presentation and organization?  1-5

Preparing and Developing the Pitch (Pitch elements, rehearsals, and feedback)

  • Developing a Pitch Workshops
    • Monday, February 19, 2018, 4:00 – 5:00 p.m., Violette Hall 1412, Anastasia Tiedemann, Business counselor from the Kirksville Small Business Technology Development Center (SBTDC).
    • Thursday, February 22, 2018, 4:00 – 5:00 p.m., Violette Hall 1412, Anastasia Tiedemann, Business counselor from the Kirksville Small Business Technology Development Center (SBTDC).
  • To record and produce a high-quality, professional video seek the assistance of individuals in the Pickler Memorial Library Multimedia Lab (PML 204). These individuals can provide you with best practices and tips for video recording and production.
  • Pitch Rehearsal
    • Thursday, March 29, 2018, 4:00 -5:30 p.m., Violette Hall 1412, Pitch Rehearsal for the six finalists with local faculty, staff, entrepreneurs, ICE. The six finalists will participate in a live two-minute pitch rehearsal followed by a four-minute question-and-answer session.

An excellent pitch will require practice, practice, practice!

Confidentiality and Intellectual Property

Truman State University does not guarantee confidentiality of the pitch concept.  Judges, Truman staff, and audience members are professional and routinely respect the property of others.  However, judges, staff, and audience members will not sign nondisclosure agreements.

If the presenters desire to keep elements of their concept confidential, the presenters should not include this information in their presentation or responses to judges’ questions.

Questions may be directed to:


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